Kelsey H
almost 7 years
ago
For wordies everywhere. I liked this one.
nope
7 years
ago
interesting
Ken Miguel-Cipriano
almost 8 years
ago
A perfect watch for a rainy uninspired day....bc it turns it all around
Jim Younkin
8 years
ago
Beautiful. Great soundtrack. Awesome for design nerds like me.
Robert Postill
8 years
ago
Nice idea, started to flag somewhat towards the end though.
Saharah Bododah
over 8 years
ago
Good doc. After looking at this font for over an hour, I feel insane- modern, but insane.
Dan Miles
over 8 years
ago
Who'd have thought a movie about a typeface could be this interesting?
Ian Leitch
over 8 years
ago
So, so boring. I managed 30 minutes.
Helvetica is an independent feature-length documentary film about typography and graphic design, centered on the typeface of the same name. Directed by Gary Hustwit, it was released in 2007 to coincide with the 50th anniversary of the typeface's introduction in 1957 and is considered the first of the Design Trilogy by the director.
Its content consists of a history of the typeface interspersed with candid interviews with leading graphic and type designers. The film aims to show Helvetica's beauty and ubiquity, and illuminate the personalities that are behind typefaces. It also explores the rift between modernists and postmodernists, with the latter expressing and explaining their criticisms of the famous typeface.
Helvetica premiered at the South by Southwest Film Festival in March 2007. The film toured around the world for screenings in selected venues, such as the IFC Center in New York, the Institute of Contemporary Arts London, the Gene Siskel Film Center in Chicago, and the Roxie...